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 user 2003-09-27 at 4:07:00 pm Views: 75
  • #7447
    Government Will Detail Do-Not-Call Penalties Next Week
    The Federal Communications Commission next week will unveil details of how telemarketers will be penalized for violating the do-not-call rule that takes effect Oct. 1.

    The FCC and the Federal Trade Commission Will Jointly handle the enforcement process, K. Dane Snowden, chief of the FCC’s consumer and governmental affairs bureau, yesterday told nearly 500 telemarketing executives at the American Teleservices Association’s 20th annual convention in Scottsdale, AZ. So far, the FCC and the FTC have indicated they will levy fines up to $11,000 for each infraction by companies that call consumers whose telephone numbers are listed on the do-not-call registry.

    Details of the enforcement process, however, have not been revealed. Telemarketers will be required to pay the FCC $25 for each area code to receive the list of callers on the national registry. The list is expected to cost each company $7,500 annually. Many telemarketers also are preparing to hire third parties to handle call blocking of do-not-call numbers. Call Compliance Inc., of Glen Cove, NY, offers a service called Teleblock.

    “Many of our customers are financial-services companies, and we are in discussions with most of the largest credit card marketers about adding our service to their call centers,” Dean Garfinkel, Call Compliance’s chairman, tells CardLine.

    Telemarketing industry executives expressed concern about consumer confusion surrounding the registry. One issue concerns consumers who registered after the first deadline for the do-not-call list. Those consumers will continue to receive calls for 90 days after Oct 1.