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 user 2005-11-25 at 10:34:00 am Views: 33
  • #12999

    Volume of Inkjet Multifunction Peripherals Expected to Grow by More Than 40% to Hit 5 Million Units by End of 2005, IDC Says

    Singapore, NOV. 2005 – According to findings from IDC’s Asia/Pacific Quarterly Multifunction Peripherals (MFP) Tracker, a total of 1.3 million units of inkjet MFPs were shipped to the Asia/Pacific (excluding Japan) market in the second quarter of 2005. This represents a sequential growth of 13% and a robust 50% year-on-year growth.

    Overall, IDC expects the Asia/Pacific (excluding Japan) inkjet MFP market to grow by slightly more than 40% by the end of 2005 to reach 5 million units, representing a year-on-year growth of 23% in revenue terms. This will grow to more than 6 million units in 2006 especially as more consumers embrace this technology following the fall in inkjet MFP prices.

    “HP took the top spot in the PRC market and continued to strengthen its leading position in the burgeoning market,” remarked Natasha Tan, Senior Program Manager of Peripherals Research at IDC Asia/Pacific. “HP made full use of favorable conditions and rode on the rebounded Chinese economy in 2Q 2005 by offering various channel incentives to entice its partners to stock-up.”

    “The Singapore inkjet MFP market fell by 12% in terms of units shipped over the last quarter as IT purchases witnessed a seasonal slowdown in Q2. This cyclical recurrence was further aggravated by the absence of HP’s bundling program with Starhub, which saw its shipments taking a dive this quarter,” said Ms. Tan. “Nonetheless, IDC expects the market to see a turnaround in 3Q 2005 with the COMEX show driving the demand.”

    In 2Q 2005, Dell and Lenovo tried to expand their foothold in the inkjet MFP space in Asia/Pacific by initiating several bundling promotions. Dell also worked on expanding its channel networks across Asia/Pacific while Lenovo placed much emphasis on clearing its overrun inventories so that it can refresh its line of inkjet MFPs.

    According to findings from IDC’s Asia/Pacific Quarterly MFP Tracker, the average street price of inkjet MFP fell by 7% over the last quarter to reach US$144 in 2Q 2005, resulting in a year-on-year drop of 17%. In fact, stiff competition among vendors has resulted in a burgeoning growth of below-US$100 inkjet MFPs across Asia/Pacific especially in Korea.
    Average Prices of Inkjet MFPs
    Source: IDC, August 2005
    Note: Average Prices refer to the average prices across 12 country markets in Asia/Pacific and include import duties, custom taxes, sales taxes/VAT.
    “This has been a progressive trend adopted by major vendors in 2Q 2005. For example, HP adjusted the prices of its PSC series downwards from June 1 in Korea this year,” observed Ms. Tan. “In a bid to expand its foothold in the Korean market, HP also embarked on a number of bundling offers with the Internet service providers across the country.”
    In Asia/Pacific(excluding Japan), Indonesia recorded the sharpest fall in inkjet MFP prices during the quarter. In response to the sequential drop in inkjet MFP prices by 18% on average, demand for inkjet MFPs grew by 9% to reach more than 31,000 units in 2Q 2005. It is noteworthy that demand in the Indonesian inkjet MFP market was largely unaffected by weaker consumer sentiments brought about by the depreciation of the Rupiah against the green back.