*NEWS*EUROPEAN PRINTERS REVENUES FALL …

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*NEWS*EUROPEAN PRINTERS REVENUES FALL …

 user 2006-01-09 at 10:23:00 am Views: 49
  • #13537

    European PC and Printer Revenues Fell in October
    JAN 2006
    Revenues
    from sales of IT equipment in October were uniformly down in October
    compared to the same month a year ago across eight European countries,
    according to figures published today by Context, a European IT research
    company. These revenue declines came about despite many sectors
    recording unit growth in the same timeframe, a sign of the continuing
    squeeze on prices.
    The Context European “SalesWatch” research –
    which tracks actual monthly sales of PCs and other business and
    consumer IT equipment to end-users by Europe’s reseller channels –
    shows that the largest discrepancy between sales and revenues was
    recorded by colour laser printers sold in the UK, France and Germany.
    While unit sales were up 20.2% year-on-year, revenues were down 3.1%.
    This contributed to a similar sharp contrast in all laser printers,
    where sales were up 8.5% but revenues down 10.2%.
    Notebook, desktop
    and server PC technologies saw contrasting fortunes in the overall
    European market including Germany, France, the UK, Italy, the
    Netherlands, Sweden, Spain, and Switzerland, according to Context. With
    consumers becoming attracted to notebooks, prices of notebooks dropped
    more sharply than those of desktops, which reflected in notebook
    revenues dropping by 10.1% compared with October 2004, despite sales
    increasing by 7.3% at the same time. Desktop sales dropped by 6.9%,
    however the revenue decrease was less marked than that of notebooks at
    11.3%. Unconfigured server revenues fell by 13.4% on the back of a 3%
    sales decline.
    About the market research report
    The Context
    “SalesWatch” Channel tracking research collects monthly sell-through
    unit sales of business and consumer IT hardware in Retailers, Corporate
    Resellers, Dealers and Mail Order outlets in Germany, France, UK,
    Italy, Spain, Netherlands, Sweden and Switzerland