STAPLES STOPS SELLING EPSON & HP REMANS

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STAPLES STOPS SELLING EPSON & HP REMANS

 user 2007-01-08 at 1:49:00 pm Views: 47
  • #17297

    Staples’ Retreat from Epson- and HP-Compatible Ink Jet and Toner Cartridges
    Lyra
    Research,discovered late last month that Staples quietly dropped
    Staples-branded compatible cartridges for Hewlett-Packard and Epson
    printers from its retail catalogs.

    Newton, MA
    January , 2007 — Lyra Research, the digital imaging authority,
    discovered late last month that, after repeatedly indicating that no
    changes were in the offing for its line of branded imaging supplies,
    Staples  quietly dropped Staples-branded compatible cartridges for
    Hewlett-Packard and Epson printers from its retail catalogs. Sources
    report that removing HP and Epson cartridges from the Framingham,
    MA-based office superstore’s catalog is the first step in what may
    amount to significant changes in the Staples line of aftermarket
    printer consumables. Staples is expected to remove all its
    Staples-branded HP ink and toner cartridges from retail stores early in
    the first quarter of this year, and the same fate may also be planned
    for Staples-branded Epson compatibles.According to Charles Brewer,
    managing editor of The Hard Copy Supplies Journal, a monthly newsletter
    published by Lyra Research, Staples’ decision to stop selling certain
    non-OEM cartridges can be seen as a victory for printer makers in their
    battle for market share with third-party supplies vendors.”Score one
    for the OEMs,” he quips. Brewer explains. “Staples has repeatedly
    pointed to sales of ink and toner consumables as a key revenue driver.
    The office supplies Goliath must sense there is an upside to dropping
    its Epson and HP cartridges. Throughout late 2006, rumors were flying
    that HP had cut a deal with the nation’s largest office superstore to
    get it to pull its HP compatibles. It now appears that is true.” The
    settlement Epson recently reached with various aftermarket companies is
    likely behind the office superstore’s decision to drop its Epson
    compatibles. “Last month, a number of companies that market Epson
    compatibles announced they would discontinue selling these cartridges.
    The companies included the French firm Armor, which supplied Staples
    with its branded Epson compatibles.”With over 1,500 stores in North
    America, Staples’ move will affect the sales of tens of millions of
    dollars worth of ink and toner cartridges. Given the market-leading
    position of the office superstore giant, the news is significant for
    printer makers and third-party imaging supplies vendors alike. The news
    raises many critical questions. Why drop these cartridges now? How will
    consumers react? What will the overall impact be on Staples’ business?
    And what does the Staples move mean for the fast-growing aftermarket
    imaging supplies industry?