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 user 2008-09-09 at 11:49:20 am Views: 36
  • #20424
    Cartridge World Appoints Tom Fricke as Chief Executive Officer
    Former PepsiCo and Home Depot Executive Seeks to Escalate Company’s Global Standing
    2008  Emeryville, Calif. – Cartridge World, the world’s fastest growing
    ink and toner refilling retailer and franchisor in the $80 billion
    printer cartridge industry, announces the appointment of Tom Fricke as
    Chief Executive Officer.Fricke, who most recently served as an
    executive for The Home Depot, will work closely with Cartridge World’s
    franchisees to intimately align the company with its consumers,
    escalate the company’s global standing through the development of a
    global management team and grow the brand organically by cultivating
    markets in which Cartridge World has a strong presence.

    Fricke is a proven leader and an energetic and versatile senior
    operating executive. We are thrilled that he has taken on this new role
    to strengthen the Cartridge World brand by educating consumers and
    expanding the brand’s global position,” said Peter Hasko, Executive
    Chairman of Cartridge World. “His extensive experience with numerous
    Fortune 500 companies makes him the ideal choice to develop and lead
    our next strategic initiative to complement the brand’s continued
    growth, and a major step towards solidifying our position as the leader
    in the refilling industry.”

    With nearly 20 years of experience
    in general management, international business and strategic planning,
    Fricke has proven he is an efficient and effective leader. Throughout
    his professional tenure, he has worked with such companies as PepsiCo,
    Frito-Lay, Giant Eagle Supermarkets and The Home Depot, as well as
    served as a consultant for Bain & Company in Boston and Cannon
    Associates in Washington D.C. His keen knowledge surrounding the
    operations of multi-national companies coupled with his comprehensive
    understanding of consumer products will lay a strong foundation for the
    next phase of Cartridge World’s strategic growth.

    World is the perfect opportunity to work with a proven brand and
    enhance consumer knowledge of our outstanding products, while promoting
    the company’s dedication to the environment,” Fricke said. “We provide
    customers with superior service and an alternative to help them reduce
    their impact on the millions of cartridges that end up in landfills
    each year.”Fricke attended the Naval Academy and served in the Navy for
    five years. Later, he attended the Stanford Graduate School of Business
    where he received an MBA.

    About Cartridge World
    Emeryville ,
    CA – based Cartridge World is the world’s fastest growing ink and toner
    refilling retailer and franchisor in the $80 billion printer cartridge
    industry. The company refills and remanufactures inkjet and toner
    printer cartridges, using state-of-the-art processes and high quality
    inks and toners. It offers consumers and businesses a more affordable
    option to buying new, provides a 100% satisfaction money-back guarantee
    and helps the environment by keeping cartridges out of landfills. Voted
    #1 in the category of toner replacement services by Entrepreneur
    Magazine Franchisee 500, Cartridge World has more than 1,600 franchised
    retail locations in 61 countries. For more information, call (888)
    99-REFILL or visit .