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 user 2009-05-11 at 11:30:04 am Views: 50
  • #22052
    Euroffice Successfully Launches in Italy
    – the UK’s leading online office supplier for small businesses – is
    pleased to announce the formal launch of its Italian operation,
    Euroffice Italia SRL, and the successful first day of trading on its
    Italian office supplies site, on the outskirts
    of Milan, Euroffice’s Italian business closely mirrors its UK
    operations with the company exclusively focused on generating online
    sales. As in the UK, the business holds no inventory, it using
    in-country wholesalers to fill orders and deliver the products to
    customers in line with Euroffice’s specified service level
    agreements.Initially, is offering 12,000 products
    representingsome 80% of’s category offering.Euroffice’s
    wholly owned Italian operation is run by experienced online business
    professional Diego Vicamini who previously was country manager for
    online recruiter StepStone in Italy. Prior to that, he was with Intel.

    Simon Drakeford, group CEO of Euroffice, said:
    are delighted to have been able to complete this launch successfully
    and on budget – a feat that has been made possible thanks to the
    significant investment we made into our underlying platform and people
    in 2008.”

    Country manager, Diego Vicamini, continued:

    industry structure makes it an important and logical next market for
    Euroffice to enter – 97 percent of the country’s employees presently
    work in companies with fewer than 16 people. Likewise, internet usage
    is high. We’re confident that these factors, combined with the strength
    of our product offering, will allow us to successfully build the
    Euroffice brand in Italy.”In the UK, Euroffice’s sales currently stand
    at £20 million per annum. The first order to be processed on the
    Italian site was for five printer cartridges and two boxes of copier

    About Euroffice’s UK operation –
    a staff of 29, now offers over 35,000 products and
    services to a customer base of over 300,000 small businesses through
    its web-based service. Products supplied range from office supplies,
    computer supplies, printers & faxes, to office furniture and
    kitchen/cleaning has won multiple awards –
    most recently OPI’s 2008 Emerging Reseller of the Year – and has been
    listed in the Sunday Times Fast Tech Track 100 three times in the past
    four years.