SAMSUNG OFFERS 0% FINANCING ON SALES OF PRINTERS IN UK

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SAMSUNG OFFERS 0% FINANCING ON SALES OF PRINTERS IN UK

 user 2009-06-12 at 11:43:07 am Views: 45
  • #21966

    http://www.channelemea.com/spip.php?article1466
    Samsung works out deal for 0% financing on UK printer sales
    Samsung
    has launched a 0% financing scheme for its business-focused printer
    portfolio in the UK. The offer launched with participating Samsung
    resellers in the UK and Ireland at the start of June. Samsung plans to
    roll out the initiative to more countries in Europe in the near future.

    The
    vendor hopes that the programme will make Samsung printing technology
    more affordable and accessible to business customers. “Printing
    represents the largest proportion of IT spend and is a business process
    that companies often seek to address as part of a wider cost reduction
    exercise,” said Neil Sawyer, head of marketing, European printing
    operation at Samsung.

    “Printing technologies from Samsung make
    it easy for businesses to control printing costs at the same time as
    enhancing employee productivity with more efficient printing processes.
    However, budget limitations can mean that money isn’t always available
    to invest in new technology when companies need it most. The
    introduction of the Samsung 0% finance programme makes our printer
    technology more affordable and accessible to businesses at the right
    time,” said Sawyer.

    Samsung reckons that leasing is a compelling
    option in the current market conditions, allowing customers to maintain
    current cash reserves and benefit from predictable costs. There is no
    interest to pay on loans or overdrafts and in many countries, leasing
    offers tax advantages over equipment ownership, according to Samsung.

    Samsung
    also claims that customers will benefit from the added flexibility of
    being a ‘user’ rather than an ‘owner’, reducing exposure to obsolete
    technology and depreciating assets. At the end of the lease period,
    companies can choose to upgrade the infrastructure, continue with the
    existing agreement, or to buy it outright subject to a small final fee.

    The
    finance programme is offered through a strategic partnership with De
    Lage Landen (DLL). DLL, part of the Rabobank Group, is a global
    provider of leasing, business and consumer finance solutions with a
    proven track record in the IT sector. The offer, which is valid until
    31st May 2010, is available for printers from Samsung’s business
    product portfolio.