DELL & NEXTLIFE OFFER REMANUFACTURED INK CARTRIDGES

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DELL & NEXTLIFE OFFER REMANUFACTURED INK CARTRIDGES

 user 2010-04-11 at 5:56:27 pm Views: 44
  • #23514

    http://www.cartridgenews.com/dell-and-nextlife-offer-remanufactured-ink-cartridges/?p=01432
    DELL & NEXTLIFE OFFER REMANUFACTURED INK CARTRIDGES
    For centuries, mankind has debated whether there’s such a thing as reincarnation. But while we may never know the answer when it comes to living beings, we do know that more and more empty printer ink cartridges are being cleaned, inspected, refilled, and reincarnated as remanufactured ink cartridges. These recycled cartridges help reduce solid waste, and they’re more affordable than they were when they were new. But it’s not the big printer and ink OEMs like HP, Canon, Epson and Lexmark that make and sell remanufactured cartridges – it’s independent companies that undercut the high-priced OEM ink and toner cartridges. That’s why it’s newsworthy that a notable OEM like Dell has partnered with green branding and marketing firm NextLife to offer NextLife remanufactured ink cartridges. According to NextLife, these cartridges “have a 30% lower carbon footprint than newly manufactured cartridges” with a “higher percentage of recycled content than competitors: 43% – 62% is reclaimed materials.” In addition, NextLife ink cartridge packaging features “50% post-consumer waste and is 100% recyclable.”

    What’s interesting to me is that Dell is selling remanufactured ink cartridges for HP, Canon, Epson and Lexmark printers, but not for Dell printers. It makes sense because the economic outlook is good for remanufactured cartridges, eco-friendliness is in vogue, and Dell is undercutting its competitors without undercutting its own OEM ink cartridges. That said, after a quick glance at some of the NextLife cartridges on the Dell website, the prices don’t seem much lower than their OEM counterparts, and they’re notably higher than remanufactured cartridges from other third party companies. One example is the Lexmark 16 Black Ink Cartridge (10N0016). The OEM version goes for $32.99, while the NextLife version costs $29.99. But if you want to go green and save green, you can get the same basic remanufactured ink cartridge for a lot less from a more established vendor. NextLife claims that its remanufactured cartridges have a higher page yield than the competition, although the reliability of cartridge yield numbers is open to debate.

    Personally, I’m interested in seeing how HP, Canon, Epson and Lexmark respond to Dell’s new product. HP has been especially vocal in questioning the reliability and print quality of third party remanufactured cartridges, although I suspect that it has more to do with the notably lower prices than any indisputable evidence. My guess is that the four OEMs won’t be as worried about NextLife cartridges because they won’t pose as much of a threat in terms of price. It seems that NextLife will rely more on its green branding, as well as a 21 day money back guarantee. But will the strategy work? In the end, it could all depend on whether NextLife ink can gain the trust of the public over cheaper alternatives without waking the sleeping OEMs.

    http://www.nextlife.com/
    NextLife
    info@nextlife.com
    6800 Broken Sound Parkway, Suite 300
    Boca Raton, FL 33487
    561.245.2600

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