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 user 2005-04-06 at 11:23:00 am Views: 53
  • #8656
    Xerox Unveils Next-Gen
    Color Multifunction Printers

    Making good
    on its promise to boost its efforts in the growing color printing market, Xerox
    Wednesday introduced three new multifunction printers.

    The cornerstone of its newest color products, the WorkCentre C2424, offers
    color multifunction capabilities that, the company said, is 60 percent more
    affordable and twice as fast as competitive products. The C2424 is Xerox’s first
    multifunction printer to use the company’s patented solid ink sticks that can be
    loaded as easily as staples in a stapler, according to Xerox.

    “We are on track to make the majority of our products color-enabled,” said
    Xerox Chairman and CEO Anne Mulcahy, speaking at San Francisco’s Fort Mason
    Pavilion, on the shore of the San Francisco Bay. “We are extending color to new
    a category of office multifunction systems, injecting color into every customer
    segment we serve.”

    At its Color Sense event Wednesday, in a large room populated largely by men
    in monochromatic gray suits, Xerox unveiled three new multifunction printers for
    workgroups, and a new workstation to manage print needs of graphic

    The C2424 delivers printing, scanning and copying in color and
    black-and-white pages.

    It prints and copies at 24 pages a minute, scans 20 images a minute and
    produces the first color page in six seconds, the company said. The color
    multifunction printer will use solid-ink cartridges-technology Xerox acquired
    when it bought the Textronix office printer business in 2000. It carries a
    retail price of $2,999. Last week, Mulcahy had told CRN that she sees the
    C2424 as a prime example of its strategy, as the device is aimed at bringing
    color document imaging to the midmarket.

    Xerox has won praise for its color technology, but it is now seeking a boost
    in the critical midmarket from solution providers. Beyond imaging, though, Xerox
    executives believe the C2424 will face competition from rivals Canon and Ricoh
    since they have the same copier company heritage as Xerox. The C2424 will come
    in three configurations, each with varying software bundles.

    Also introduced Wednesday were the new Xerox CopyCentre C118 and WorkCentre
    M118/M118i, multifunction systems for workgroups. Xerox’s CopyCentre Internet
    Services management software allows offices to remotely manage Xerox machines on
    their network. The WorkCentre M118 provides copy and print capabilities. The
    M118i additionally provides faxing and scan-to-email functions. Retail pricing
    for the CopyCentre C118 starts at $1,499. The WorkCentre M118 series starts at

    In addition, Xerox unveiled a new EFI Fiery X12e controller, a new
    workstation that processes print jobs and drives the company’s DocuColor 12
    multifunction printer. Aimed at color-intensive businesses, such as graphic
    design or digital color production, the workstation is priced at $8,995.