We live in exciting technological times. With a few taps of a smartphone, you can find a mate, order a pizza, protest an injustice, pay your phone bill, get a university degree, be ordained, and so much more. But are we truly ready for a completely paperless society?
Canon aims to plant a wee nugget of doubt in that arena with a trio of funny spots for its new Pixma line of printers. The ads, by agency Grey New York, attempt to illustrate the grave perils that could await anyone who depends too heavily on the almighty screen.