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Germany Names Oki-Data As "Customer Favorite For 2018"
The German test, conducted for five years by Focus Money and the German Institute for Quality and Finance, has named Oki the most popular brand in the printer industry.
(Google Translated)The German test is according to own data largest investigation to the brand strength from consumption view. Social media contributions to more than 3,000 brands from 146 categories or industries were examined for the complex study. A stately 53 million customer votes were evaluated in the period from June 2017 to May 2018 on the topics of price, service, quality and reputation. In total, 350 million online sources – including news sites, forums, blogs and all social media channels – were analyzed in a multi-stage process. The Germany test runs over a period of twelve months and has already been carried out for the fifth time. The result of the investigation is to be an indicator that shows how the customers perceive and evaluate the respective brands.
"This grandiose award from our customers confirms our corporate strategy and the steady development in our company in an impressive way," sums up Thomas Seeber, Vice President Central Region at Oki Europe. "However, as a customer favorite in 2018 we are not resting on our laurels, but continue to accelerate our efforts. We are currently working with our retail partners on innovative ideas and solutions to continually increase customer satisfaction and meet the diverse needs of our customers, regardless of the scope of application. "
Contact: http://www.oki.de
https://www.pbs-business.de/news/lieferanten/07-08-2018-deutschlandtest-kuert-oki-zum-kundenliebling-2018/
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