Canon Continues Its Dominance as the #1 Brand For Color and
Black-and-White Copiers
Canon U.S.A., Inc., a subsidiary of Canon Inc.,
announced that the company has been named the number one overall brand leader in
the color copier market and in every speed segment of the black-and-white copier
market in the U.S., according to Gartner Dataquest*.
Canon held the #1 brand market share position in the color copier market for
2004, with 29.5% share. This is the 18th consecutive year that Canon has been
the overall market brand leader in the U.S. color laser copier market. Canon
covers a broad range of office requirements and needs with a complete line-up of
color copiers, including the Color-enabled imageRUNNER devices.
In addition, it is the third consecutive year that Canon has captured the
number one position in every speed segment of the black-and-white copier market
in the U.S., and the 22nd time in the last 23 years that Canon has been the
number one overall brand leader in the black-and-white copier market, with 32.5%
share.
“The strength of the Canon color and black-and-white family of products is
reflected in the overall demand for Canon-branded products, allowing us to
dominate the market,” said Ryoichi Bamba, executive vice president and general
manager, Imaging Systems Group, Canon U.S.A. “Canon’s heritage in digital
imaging and in the U.S. copier market allows us to provide customers with
high-quality products and offer a superior value proposition over our
competitors.”
The Gartner Dataquest research studies focused on market share for color and
black-and-white copiers of both digital and analog technology, including PC
copiers (1-10ppm) and copiers in Segments 1-6, which range in speed from 11 to
91+ copies per minute (cpm).
Canon U.S.A., Inc. delivers consumer, business-to-business, and industrial
imaging solutions. The Company is listed as one of Fortune’s Most Admired
Companies in America and is rated #35 on the BusinessWeek list of “Top 100
Brands.” Its parent company Canon Inc. is a top patent holder of technology,
ranking third overall in the U.S. in 2004, with global revenues of $33.3
billion.