*NEWS*KATUN CORP EXPANDS PRODUCT LINE

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*NEWS*KATUN CORP EXPANDS PRODUCT LINE

 user 2007-02-19 at 1:22:00 pm Views: 80
  • #17482

    Katun corporation expands overall product offering
    Growing product offering meets needs of both existing customers and new channels.
    Katun Corporation, the world’s leading alternative supplier to the office equipment industry, announced plans to significantly increase the size of its overall product portfolio during 2007. Katun expects to substantially increase its product offerings during 2007. Numerous product introductions are scheduled for new channels, including workgroup laser printer parts and supplies, and high-speed production printing parts and supplies for popular models.As part of this expansion, the company also expects to introduce new colour products designed to meet the growing demand for colour copier and printer supplies, as well as significant products for monochrome digital copier/printers.’Katun has always focused on delivering the best quality and value to our customers,’ said Bob Barr, vice president of marketing.’One way to deliver value is through a product offering that provides depth and breadth in digital imaging, and this expansion continues with that goal in mind’.'At the same time, we continue to emphasise quality’.'Each Katun Performance product we introduce will offer proven, tested OEM compatibility and significant value compared to OEM-branded products’.This product expansion is supported by Katun’s continued investment in its already extensive distribution capabilities.With a global distribution network that includes facilities in 20 countries, next day delivery options in many markets, and a personalised product program, Katun’s goal is to ensure the highest levels of stock availability for our dealer and distributor customers worldwide.Later this year Katun also anticipates launching highly sophisticated and unique print and supply management software solutions that will help office equipment dealers increase their sales and service productivity and revenue, and at the same time enable end users – through use of these software solutions – to reduce their overall print and copy costs.The longtime leading supplier of OEM-alternative products worldwide, Katun’s 90,000 square foot research and development annex is at the very core of the Katun Performance brand commitment to provide customers with the best value.There, Katun products are tested to ensure they provide OEM-equivalent performance.In addition to testing against their own stringent performance criteria, Katun has recently begun testing select toner products against ISO/IEC 19752:2004 standards, to further verify each product provides OEM-equivalent or better yields.In each case, the tests show that Katun Performance toner provides yields equal to or better than the OEM-stated yield for the applicable models.