*NEWS*07 GOOD YEAR FOR ITALY PRINTER MRKT

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*NEWS*07 GOOD YEAR FOR ITALY PRINTER MRKT

 user 2008-02-25 at 2:23:00 pm Views: 64
  • #21237

    2007 a good year for Italian printer market
    22
    February 2008 – Rome, ItalyThe Italian printing device market performed
    well in 2007 according to data from market analyst firm GfK.

    Overall,
    volume was up by 10 percent while value increased by 12 percent.For the
    first time, sales of multifunctional devices (MFDs) exceeded those of
    standard single function printers, and sales of laser MFDs experienced
    double-digit growth.According to GfK, the extremely good performance of
    these products is mainly due to increased penetration in the consumer
    market, which now accounts for more than 20 percent of volume and is
    increasing in market share.