SAMSUNG GRABS XEROX PARTNER IN THE UK

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SAMSUNG GRABS XEROX PARTNER IN THE UK

 user 2008-05-16 at 12:29:45 pm Views: 59
  • #19426
    http://www.channelweb.co.uk/crn/news/2216170/samsung-grabs-xerox-partner-uk-3992317
    Samsung grabs Xerox partner for UK growth
    Samsung continues bid to become market leader
    Printer
    vendor Samsung spent three days last month encamped at the home of
    reseller Printerland as part of its strategy to take over the UK
    printer market.Printerland, which claims to be the UK’s top printer
    reseller, with 70,000 clients, and is Xerox’s top partner, has been
    recruited by Samsung to widen its footprint in key vertical markets.“We
    have always sold Samsung printers,” explained Printerland managing
    director James Kight“They are good, reliable machines, but the sales
    just plodded along. Now it has changed direction and decided it wants
    to be number one in printing in the UK. So we have thrashed out a deal.”

    Samsung
    chose Printerland because, since starting with it in mid-2006, the
    reseller’s Samsung business has grown by 400 per cent. Samsung says it
    wants another 400 per cent rise in just one more year.Steve Pearce,
    Samsung’s print product marketing manager, said: “Printerland mirrors
    our business direction in terms of offering the best print solutions
    available to customers. With Printerland, we can succeed in the laser
    multi-function printer market.”Kight added: “Samsung has a great record
    for products that are ideal for six or seven vertical markets. I can
    see them being a great supplier for the education market.”