STAPLES KICKS OFF CANADIAN REBRAND

  • cartridgewebsite-com-big-banner-02-09-07-2016
  • 2toner1-2
  • 05 02 2016 429716a-cig-clearchoice-banner-902x177
  • ces_web_banner_toner_news_902x1776
  • banner-01-26-17b
  • 4toner4
  • Print
  • mse-big-banner-new-03-17-2016-416716a-tonernews-web-banner-mse-212
  • clover-depot-intl-us-ca-email-signature-05-10-2017-902x1772
  • ncc-banner-902-x-177-june-2017
Share

STAPLES KICKS OFF CANADIAN REBRAND

 user 2009-03-17 at 11:20:38 am Views: 68
  • #22088

    http://www.opi.net/email_system/enews/email_content/staples_kicks_off_canadian_rebrand
    Staples kicks off Canadian rebrand
    Staples has announced a rebranding of its Canadian contract business, formerly Corporate Express Canada.From now on the division will be known as Staples Advantage Canada. The change in corporate identity for the unit is part of Staples’ rebranding process after it acquired Corporate Express last year.Michael Zahra, President of Staples Advantage Canada, is hoping that the company’s one-source supplier model will be an attractive proposition for Canadian businesses looking to cut costs during the downturn.

    The rebrand is now underway and will carry on through the course of this year. The Corporate Express name will be phased out by early 2010.Corporate Express Canada sold its wholesaling and dealer business in Quebec to independent dealer group Novexco at the end of 2008.