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China's Cartridge World Consolidates 200 European Dealers
Cartridge Word UK and Ireland acquires European network
By Andy Braithwaite.
Cartridge World’s UK and Ireland master franchise team has acquired the rights for France, Spain and Portugal as of 1 December.This development will grow the network of Cartridge World franchisees under the stewardship of CEO Paul Callow and COO David Almand, to approximately 200 stores with combined revenues approaching €30 million ($33 million).
As part of the arrangement, Cartridge World UK & Ireland has acquired Cartridge World France as a going concern.
“Being part of a much larger network allows our franchisees to be more strategic in their business objectives, looking beyond refilling ink cartridges and cartridge sales, to offer a whole range of managed printing products and solutions,” said Callow. “It also raises the level of support accessible to them.”
Callow added: “Since joining Cartridge World in April this year, the team and I have combined our expertise in the printing industry with Cartridge World systems to develop a range of strategies, partnerships and business tools, which are all contributing to growth and increased profitability for our franchise owners in the British Isles. This announcement enables us to continue this work across a significantly larger territory.”
Cartridge World Global CEO Rod Young said it was “absolutely critical” to reposition the brand in France, Spain and Portugal.
“We have to get our message out to the business community,” he stated. “That message is very simple: Cartridge World delivers incredible value-for-money savings and product consistency that can be relied on for all printing needs.”
Callow has certainly shaken things up at Cartridge World in the UK since he took over in April as he looks to broaden the product and services offering and increase online sales, notably in the B2B channel. A recent development has been the introduction of a replenishment and analytics tool called Sonar.
http://www.opi.net/financial/mergers-acquisitions/cartridge-word-uk-and-ireland-acquires-european-network/
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