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http://www.eetimes.com/news/latest/showArticle.jhtml?articleID=219500272
E-paper display market to hit $600 million in 2010
LONDON
— The total e-paper display market is set to be 22 million units and
$431 million in revenues in 2009 and is set to grow with a compound
annual growth rate of 41 percent for revenues and 64 percent for units
over the next decade, according market research company DisplaySearch.E-paper
displays are being used in e-books, e-newspapers, mobile phones,
electronic shelf labels, in clothes and other wearable items. The
market is set to comprise 36 million units in 2010 and be worth $600
million.E-book displays currently account for the majority of
e-paper revenues. Nearly all e-book devices use E Inks electrophoretic
display technology, with a small number, such as Fujitsu’s FLEPia,
using cholesteric LCD technology. Other electrophoretic display
suppliers SiPix and Bridgestone have announced that they will also
commercialize e-book displays.According to DisplaySearch MEMS
display technology will expand from small size mobile phone displays to
color and medium size e-book displays over the next few years.
Meanwhile electrochromic displays are targeting low-cost, high-volume
smart label and card display applications. DisplaySearch forecasts that
electrochromic will become the leading technology in terms of unit
volume for e-paper displays by 2013.“E-paper displays are
taking off with consumers due to their low power consumption and ease
of reading, especially in sunlight,” said Jennifer Colegrove, director
of display technologies at DisplaySearch, in statement. “In addition,
e-paper displays are ‘green’ because they reduce paper consumption, and
electronic shelf labels can save time and labor costs by enabling
dynamic pricing in stores.”
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