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HP Announces More Eco-Friendly Packaging for Inkjet Cartridge Multipacks
Earth Day is April 22, making this a favorite time of year for printer and supplies companies to make announcements about their eco-friendly activities. The latest such announcement comes from HP, which announced new more eco-friendly packaging for inkjet cartridge multipacks sold through warehouse clubs on April 16.The new packaging is manufactured from recyclable paperboard supplied by MeadWestvaco instead of plastic. HP claims its new club multipack packaging’s list of environmental benefits include:
a 60 percent reduction in plastic compared with so-called clamshell multipacks;
a reduction in carbon footprint of up to 38 percent;
a reduction in weight of up to 21 percent; and
a total carbon footprint savings over one year equivalent to eliminating 750 roundtrip airplane trips from San Francisco to Washington, DC, or the removal of 70 U.S. cars from the road for a year.MeadWestvaco commissioned an independent study of the NatraLock paperboard used in the club packaging. The study found that the product’s lighter weight and fiber-based materials reduced greenhouse gas emissions and results in less aquatic toxicity.
An HP spokesperson points out that the new packaging is ideal for the club channel, which promotes buying in bulk—an eco-friendly way to purchase.
We expect to see more announcements over the next few days related to the environmental activities of printer OEMs and supplies companies.
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