HP BEGINS FRESH WAR AGAINST CARTRIDGE COUNTERFEITING

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Date: Friday April 24, 2009 12:25:52 pm
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    HP begins fresh war against counterfeiting
    seizes 3.5m fake products in EMEA
    While
    the activities of Counterfeiting is increasingly  getting sophiscated 
    by  the day,  Hewlett Packard,  HP, has begun a fresh war  to renew 
    its commitment  with  regional authorities and business partners in the
    fight against fake merchandise, This is even as it seizes about  3.5
    million finished fake products for illegal re-use  since december 2006
    through decemcer 2008  all over Europe, Middle East and Africa, EMEA,  
    in about  470 full investigations in around 250 raids.With its conduct
    of   4,620 investigations in 55 countries resulting in 3,528
    enforcement actions  globally  seizing a total value of more than $795
    million USD worth of counterfeit, HP  has warned again that no stone
    would be left  unturned to bring culprits to book.

    Just last
    week during HP’s international conference on anti-counterfeiting held
    in Nairobi, Kenya   as part of its European anti- counterfeit tour
    where their experts embarked on a multinational tour of the Europe,
    Middle East and African,   (EMEA)  region to address the stepped up
    battle against fraudulent printing supplies, Tina Rose, thecompany’s 
    anti- Counterfeit Manager for EMEA told the capacity audience in
    attendance that  tough days await perpetrators of fake products around
    the world, especially in Africa where there have been  reported
    cases.Although HP has not carried out raid actions in Nigeria in recent
    time  where consumption of  theire  products and solutions are high as
    a result of the population,  Rose  who was   worried about the
    nefarious activities of these fake merchandise,  said that the
    company   would soon beam their search light in Nigerian market  just
    like in Kenya.“We expect to have similar results in Nigeria just like
    in Kenya. We are working with local authorities to identify fake
    products. Counterfeiting is an underground activity. I cannot give
    estimates of counterfeited products now but we are carrying out a
    survey on how many products counterfeited in each region. Education is
    the most important strategy to fight counterfeiting to the barest
    minimum.“The impact of counterfeit HP printing supplies is felt
    through lost revenue as well as the negative effect this fraudulent
    practice can have on the hard-earned HP reputation and consumer
    confidence. HP actively fights the manufacturing and sales of illicit
    print cartridges for HP LaserJet and inkjet printers on a worldwide
    basis. Herewith an at a glance summary of the implications of
    counterfeit  printing supplies:“HP cooperates with law enforcement
    authorities to identify and seize counterfeit products, cut off
    distribution routes and prosecute fraudsters.  Since December 2006
    (through 31 December 2008) HP in EMEA has helped to seize 3.5 million
    finished fake products and components intended for illegal reuse,
    Initiate 470 investigations and around 250 raids and follow up on
    almost 900 substantial leads on suspicious products” she explained.

    While
    counterfeit printing cartridges for HP’s LaserJet and Inkjet printers
    is a global issue, Eastern Europe, the Middle East and Africa,
    according to her,  are areas where organized counterfeit activity is
    especially rampant,“Counterfeiters and fraudulent traders frequently
    deceive customers into thinking they are buying genuine goods, with
    print cartridges either packed in copies of original HP boxes or in
    reused original HP boxes.“Buyers of counterfeit print cartridges run
    several risks, ranging from substandard print quality to printer
    downtime due to damage by inferior counterfeit supplies.“HP
    routinely cooperates with law enforcement authorities across the region
    to identify and destroy fake printing supplies. Since late 2008, for
    example, local authorities in Africa have seized 150,681 counterfeits
    and components for illegal re-use in Egypt, Kenya, Nigeria and South
    Africa. In addition, the authorities closed the remises which the
    counterfeiters had used to manufacture and distribute fake
    products.“Since late 2006, HP has followed up almost 900 substantial
    leads on suspicious products all over EMEA, leading in almost 470 full
    investigations and around 250 raids in which around 3.5 million
    finished fake products and components intended for illegal reuse were
    seized.“Globally, from 2005_2008 HP conducted 4,620 investigations in
    55 countries resulting in 3,528 enforcement actions (raids and seizures
    by authorities) seizing a total value of more than $795 million USD
    worth of counterfeit HP supplies products. (Investigations and actions
    have occurred on every continent except Antarctica.).“Counterfeiting is
    a crime – it is generally controlled by criminal organizations, whose
    activities are financed from the proceeds. In n Europe, the Middle East
    and Africa, counterfeit print cartridges mostly originate from Asia
    Pacific and increasingly from Middle Eastern and Eastern European
    countries.”Depending on the country, counterfeit supplies are produced
    and distributed within the same country, or exported. In some countries
    infringers often run legitimate businesses with original printing
    supplies but, in parallel, distribute and sell counterfeit products“On
    the environmental,  Counterfeit cartridges waste paper through poor
    print quality.” she said Counterfeit products, according to her,  can
    contain harmful ingredients that result from practices that are
    damaging to the environment, adding that all  HP print cartridges
    returned to HP go through the Planet Partners recycling programme.”HP
    introduced the Planet Partners return and recycling program for
    LaserJet print cartridges in 1991 and was one of the first companies to
    provide this environmental support for customers.HP provides more
    environmentally responsible recycling solutions globally than any other
    IT company  in more than 50 countries, regions and territories. Since
    1991, HP has recycled more than 453,592 tonnes of hardware and print
    cartridges globally” she further explained.Meanwhile, the Organization
    for Economic Co-operation and Development (OECD) estimates the annual
    value of international trade in counterfeit goods at $200 billion.

    Similarly,
    the World Customs Organization (WCO) and the International Chamber of
    Commerce (ICC) believe that counterfeiting drains an estimated EUR 500
    billion per year from the global economy, equivalent to the loss of
    about 5_8% of trade in brand-name goods worldwide, including the
    illegal trade in fake printing supplies. It is estimated that around
    200,000 jobs are lost in Europe alone due to counterfeiting activities

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