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HP and World Wildlife Fund Establish Global Climate Change Initiatives
ASIA
PACIFIC, Singapore, June 2007 HP has announced that it plans to
allocate more than US$2 million in cash and HP equipment to the World
Wildlife Fund (WWF) to establish three projects aimed at addressing the
causes and consequences of climate change on a global basis.
The projects, which focus on analysis, research and data collection, include:
* The Epicenter for Climate Conservation – Based in North America and
focused on advancing climate adaptation and resiliency strategies and
projects worldwide, the Epicenter for Climate Conservation will be
driven by HP technology and led by Dr. Lara Hansen, chief climate
scientist of WWF.
* Climate Witness – An innovative online forum to raise global
awareness of the tangible consequences of climate change, Asia-based
Climate Witness will gather the stories of individuals and communities
affected by climate change and share them with the world. Climate
Witness projects will be established in China, India, Brazil and the
United States.
* Information and Communication Technology Innovation as a Driver of Climate Change Solutions –
This program, based in Europe, will work to identify 1 billion tons of
carbon reductions through the use of information and communication
technology.“Climate change may be the most significant conservation
challenge of our era,” said Suzanne Apple, vice president of Business
and Industry for WWF in the United States. “HP and WWF are committed to
addressing the causes of climate change and limiting its impact on the
planet.”HP’s investment in these projects is part of the
company’s ongoing initiative with WWF, first established in November
2006, to reduce carbon dioxide emissions from its operating facilities
worldwide; develop measures for product energy usage; educate and
inspire others to adopt best practices; and, use HP technology in
conservation efforts around the world.“These initiatives are part of
HP’s comprehensive philanthropic and environmental strategy that uses
technology to help reduce our own environmental impact, as well as that
of our customers, partners and suppliers,” said Pat Tiernan, vice
president, Corporate, Social and Environmental Responsibility, HP. “Our
contribution to these projects will deliver measurable results that we
hope will encourage action from corporations, individuals and
governments around the world.”Energy efficiency is a key priority at
HP. The company recently announced a goal to reduce its global energy
use by 20 percent by 2010. HP also plans to increase its renewable
energy purchases by more than 350 percent by procuring 50 million
kilowatt-hours of renewable electricity during 2007.
About WWF
For
more than 45 years, WWF has been protecting the future of nature. The
largest multinational conservation organization in the world, WWF works
in 100 countries and is supported by 1.2 million members in the United
States and close to 5 million globally. WWF’s unique way of working
combines global reach with a foundation in science, involves action at
every level, from local to global, and ensures the delivery of
innovative solutions that meet the needs of both people and nature. For
more information, visit http://www.worldwildlife.org.
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