Date: Friday April 17, 2009 12:05:07 pm
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AnonymousInactive
http://www.itp.net/news/552814-hp-fights-middle-east-cartridge-counterfeiters-HP fights Middle East cartridge counterfeiters HP
has called on the channel to remain alert to the threat of counterfeit
consumables in the market after revealing that enforcement actions in
Bahrain, Yemen and Saudi Arabia have yielded more than 115,000 fake ink
cartridges over the last few months.The production and resale of
counterfeit cartridges and components remains a major issue for
printing vendors in the Middle East and results in millions of dollars
of lost revenue for authorised channel partners.
HP seized in
excess of 700,000 illegitimate cartridges from the Middle East last
year and a further 90,000 fake boxes and packaging materials.In a
visit to the region this week, Tina Rose, EMEA anti-counterfeit
programme manager for supplies aftermarket sales at HP, admitted that
print cartridge counterfeiting was “especially rampant” in the Middle
East and urged partners to remain vigilant.“Particularly now when times
are a bit tougher than they were a year ago, which affects their
businesses, if partners hear about it or see evidence of
[counterfeiting] themselves they need to contact us by the various
methods available or contact the HP IPG people here, who can then
contact us,” she explained.
Over the past year, HP has carried
out almost 70 unannounced audits of partner showrooms and warehouses,
discovering counterfeit items during seven of those. It has also
conducted 73 investigations in the Middle East and worked with local
authorities to launch raids on illegal counterfeit logistics operations.
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