India Printer Sales Fall by 6% in Q2, 2013

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Date: Tuesday September 17, 2013 11:35:02 am
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    India Printer Sales Fall by 6% in Q2, 2013

    MUMBAI: Shipments of standard size printers (A4) to the country declined by 6% to 7.45 lakh units in the second quarter of the year, compared to 7.94 lakh units in the year-ago period, mainly due to greater demand for multi-function printers, says an industry report.

    According to a CyberMedia Research report released today, HP maintained its leadership position in the overall A4 printer market with 47% share in the country, followed by Canon (20%) and Epson (13%).

    Attributing the fall in standard printers to the rising demand for the multi-function printer-copier-scanners (MFPs), the report said this is because the price differential between single function printers (SFPs) and MFPs has also been narrowing over time.

    "Wi-Fi technology is now a stable and widespread feature in printers. Consumers want to be able to print remotely and wirelessly.

    "The other important preference that has emerged is for duplex printing. Finally, touch-screen interfaces are also taking the place of buttons that control the advanced functions on high-end printers," said Maninder Singh, a company analyst.

    New customer preferences are for printers that are able to support Wi-Fi, duplex printing and touchscreen interfaces, he added.

    The dot matrix printers (DMPs) category witnessed the maximum fall of 28% in the reported period. Epson was the category leader with 53% share in unit shipments, followed by TVSe and WeP.

    "The DMP market has stagnated and absence of deals and decreased government buying has seen the segment decline over the years. It is very unlikely that the DMP market will see growth before 2015," said Sumanta Mukherjee, another analyst with the company.

    In the inkjet category, HP led the market with 52% share, followed by Canon (23%) and Epson (22%) during the reported period.

    Inkjet MFP sales grew 5%, while single function printers saw a fall of 50% during the same period.

    Laser printers category saw HP retaining its top spot with 51% units share, followed by Canon and Samsung.

    While the laser printers category grew 6%, laser single function printer sales declined 14%, and laser MFP printer sales jumped 38%.

    "These numbers point to the trend of increasing demand for multi-function printers amongst customers with vendors like Ricoh, Konica Minolta, Brother and Pantum launching new models and pursuing aggressive promotions," Mukherjee added.

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