Date: Tuesday August 12, 2008 11:57:48 am
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http://www.bizjournals.com/kansascity/stories/2008/08/11/story2.html?ana=from_rss
InkCycle sees profit potential in environmentally friendly product
InkCycle
founder and President Rick Krska hopes to create some serious green
with the company’s latest product.The product, called “grenk”
(pronounced like a mashing together of green and ink), is a line of
remanufactured printer toner and ink cartridges designed to be 100
percent environmentally friendly, including the packaging. The product
even includes regular reports that tell customers exactly how much
material their purchases have removed from the waste stream.“The
good news for us has always been that we’ve kept ink cartridges from
going into the landfill after one use, so there has always been a 50
percent savings,” Krska said. “Now, we’re saying we want to clean up
the rest of that waste stream so there is very little coming out the
back end. We’re finding there are many companies out there that care
about this.”Krska said he was sitting in a café in California when the
idea hit him that he could make a difference with a truly “green”
product.
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