*NEWS*AUSSIE:MILLION UNITS MFP SOLD

[Anonymous]

Multifunction Inkjets Cross the Million Units Milestone in 2005
NORTH
SYDNEY, March, 2006 – Multifunction inkjet device market in Australia
crossed the million units milestone at the close of 2005, according to
the results of IDC’s latest hardcopy peripherals research. The
milestone signifies a healthy growth of 24% over 2004 off a robust base.
Multi-function
inkjets have been registering a solid growth year-on-year since 2004.
“While the initial round of growth in sales was driven primarily by the
novelty factor associated with multiple functions integrated into a
single printing and imaging device, the latter part of the growth was
catalysed largely by low prices, coupled with sustained vendor
aggressiveness. However, IDC expects the growth to be relatively softer
in 2006, as the market begins to stabilise gradually”, said Rishi Ghai,
Peripherals Analyst for IDC Australia.
Low price points have been
the highlight of 2005. The sub-A$150 devices, which constituted only
11% of multifunction inkjet sales in 2004, accounted for a substantial
42% of the shipments in 2005.
“It is interesting to note that while
in 2004 only one vendor had offerings in the sub-A$150 space, 2005
witnessed all multifunction inkjet vendors enter this segment as a key
focus area. With price competition still possessing momentum, the
entry-level level devices are expected to grow their share of shipments
further during the course of 2006”, added Mr Ghai.
Vendor rankings
(in unit shipment terms) saw a shuffle in 2005 as compared with the
previous year. While HP continued to garner the highest share, Canon
displaced Lexmark one rank down to occupy the second position. Epson
maintained its fourth rank, while Brother overtook Dell to claim the
fifth position.
Multifunction Inkjet Vendor Rankings, 2005 (in unit shipment terms):
• HP: 39.5%, • Canon: 19.1%, • Lexmark: 17.9%, • Epson: 11.0%, • Brother: 7.4%, • Dell: 5.1% 

[Author]

March 23, 2006 at 11:19 AM