*NEWS*COMP. TONERS ARE NOW MAINSTREAM

Toner News Mobile Forums Latest Industry News *NEWS*COMP. TONERS ARE NOW MAINSTREAM

Date: Thursday November 16, 2006 12:24:00 pm
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    Online Toner Retailer Says Compatible Toners Are Now Mainstream
    OfficeSupplyOutfitters,
    an online imaging supplies retailer, says that online sales of
    compatible brand third party toner and inkjet cartridges are now at an
    all time high. The second biggest office expense for a business are its
    toner and inkjet cartridge purchases. Compatible brand ink cartridges,
    also known as generic cartridges, are one way of controlling that
    expense.

    November 
    2006 — OfficeSupplyOutfitters, an online imaging supplies retailer,
    says that online sales of compatible brand third party toner and inkjet
    cartridges are now at an all time high. The second biggest office
    expense for a business are its toner and inkjet cartridge purchases.
    Compatible brand ink cartridges, also known as generic cartridges, are
    one way of controlling that expense.”Compatible brand toner cartridges
    and inkjet cartridges are a great savings for any consumer and are now
    becoming a mainstream purchase,” says Mike Gardner, the company’s
    president . “A decade ago it was a ‘build it in your garage’ business
    and the quality of your generic toner cartridge would be questionable
    at best. Now, publicly held companies are manufacturing these
    cartridges by the millions and with the same quality controls employed
    by the first party toner and inkjet printer manufacturers.”Visit a
    Walgreens, Staples or Office Depot and you will find their generic
    brands right next to the first party brands. Next to an HP brand toner
    cartridge you may see an Office Depot brand cartridge. Having the
    office supply superstores endorsing compatible toner and ink products
    provides a tremendous amount of validity to the compatible lines, says
    OSO.According to Lyra Research, when asked about third party toner
    cartridges, Canon and Xerox have been quoted as saying that as long as
    their patents aren’t infringed upon, “It’s great for the consumer”. In
    fact, Xerox participates in third party sales developing toner
    cartridges for HP brand printers as a part of its “compatible” line.An
    inkjet printer can be purchased at just about anywhere for around $200.
    The original inkjet cartridges produced by the manufacturer of the
    printer could, for many companies, exceed the cost of the printer
    itself in less than a year! With the price of compatible or generic
    toner and inkjet cartridges being as much as half the price of the
    original and compatible brand imaging supplies becoming a part of the
    mainstream, you’re sure to see more price conscious consumers moving in
    that direction.

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