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AFL Ties Up With Cartridge World
The duo plans to set up 250 Cartridge World stores in India by 2010.
August
2006: New Delhi: AFL Pvt Ltd, an express and logistics brand in India,
has tied up with Cartridge World, a printer cartridge refilling
company, following which AFL will be the master franchisee for
Cartridge World in India, Sri Lanka, Bangladesh, Nepal, Bhutan and the
Maldives. For the first time, the tie-up, through Cartridge World
stores, would take the cartridge refilling concept to consumers and
businesses in these countries, starting with India.Cartridge World
plans to launch the first Cartridge World store in this quarter and
expand the brand by appointing franchisees across the Indian
sub-continent. The company’s target is to have over 20 Cartridge World
stores in the first year of its operation and 250 of them by 2010.
Cartridge World has 1500 stores spanning 40 countries.Mike
Fuller, CEO, franchise development, Cartridge World, said, “The printer
consumables industry is a $101 billion opportunity worldwide. Over the
past ten years, we have seen the Cartridge World brand emerge as the
world’s leading franchise in the cartridge refill and recycling
category. Today, our franchise is growing at the rate of a store
opening every day.”Explaining the growth plan for India, Naveen
Rakhecha, CEO, Cartridge World, India, said, “The ink and toner
cartridge market size in India is estimated to be over $300 million and
is growing at a rate of over 20 per cent
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