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Epson cracks down on unauthorised product sales(AUSTRALIA)
Epson
has launched a program designed to stamp out unauthorised sales of
point of sale (POS) products, following incidents where agents had
imported products not designed for the Australian market.
Its One
Epson program formally authorises its Australian POS product
distributors DH Technology, POS POS, and Unique Micro Design in
Australia and Cash Flow in New Zealand.
There had been incidents in
the past where some resellers had sold products that had not been
configured for, or did not have the necessary regulatory approval, for
Australia and New Zealand markets. This had affected end users, said
Mike Pleasants, marketing director at Epson.
These grey market products could have differences in firmware or lack a C-tick approval, he said.
POS products in question could include receipt printers, touch-screens, and invoice printers, according to Pleasants.
“It’s
a program which says if you buy from a One Epson distributor or
reseller, you’re assured your getting an Epson Australia product
designed for the territory,” Pleasants said.
While acknowledging
that grey marketing was not illegal, Pleasants said the program
addressed grey market products coming into Australia that were not
suitable for this market.
Epson said it recognised the urgent need
to educate the market about the benefits of buying through authorised
distributors and resellers.
“For example, Epson Australia provides
an easy to use product serial number checking system that will tell a
reseller or customer if the product they are buying has been supplied
by an authorised Epson distributor,” said Jason Whiley, business
manager of business systems for Epson Australia.
“The One Epson
program then provides a guarantee to customers that products from an
authorised Epson distributor comply with all local regulations and
will get full technical support from Epson Australia,” he said.
The
announcement follows Epson’s warning to its channel last month to steer
clear of potential counterfeit inkjet cartridges after Victorian police
found people were selling them on eBay.
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