*NEWS*INDIA:BROTHER LAUNCHES 7 INKJET MFD

[Anonymous]

Brother launches seven
Inkjet MFDs

Brother International is launching a new range of
seven inkjet MFDs to cater distinctively to the home and Business segments. The
company is offering 4 machines for the home segment, positioned on Lifestyle;
while 3 machines targeted at the business segments are positioned on Workstyle.
With this Brother would have one of the widest line up in terms of offerings
that are targeted across Home, SOHOs, SMB, Business and Institutional
segments.

R.S.Anandkumar, Country Manager, Brother
International, India said, “We are offering these distinctively positioned
products tailored to suite the requirements of the home and business segments
users. These specialized range of MFCs are competitively priced and have been
designed keeping in mind the aesthetic appeal, space optimization and provide us
with a leverage to address more markets.”

Brother machines are equipped with separate
consumables that lower the total cost of ownership. These all-in-one machines
utilize a 4 cartridge printing system where the colour ink cartridge can be
replaced individually. This results in greater cost savings over time. In
addition, Brother’s revolutionary Capillary tube delivery system provides ink
from for separate cartridges direct to the print head. This makes for smoother
operation and ink cartridges that are easier to replace. Brother supplies a
number of software applications to enhance the key functions of the
machines.

Brother has appointed Accel ICIM as the National
Service Provider. With a direct presence in about 34 locations and reach across
100 locations, Accel ICIM will be able to enhance the satisfaction and service
Brother customers effectively. To further give a fillip to the Service First
programme, Brother will work with Accel to launch service weeks across the
country. Customers in each city can bring in their Brother machines for a free
service at the local Accel centers.

[Author]

May 10, 2005 at 11:16 AM