*NEWS*LEXMARK:NEW PRODUCT

Toner News Mobile Forums Latest Industry News *NEWS*LEXMARK:NEW PRODUCT

Date: Tuesday January 27, 2004 09:32:00 am
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    Lexmark broadens award-winning color laser product line
     Lexmark C752L makes high-speed color even more affordable for all businesses

    Lexmark International Inc. on Monday unveiled the Lexmark C752L product line, an extension of Lexmark’s Award-Winning color laser offerings.

    Targeted for small-and medium-size businesses (SMBs), as well as small or remote workgroups in enterprises, the C752L line gives these users the performance and money-saving features of the C752, while the C752 line offers the extensive output options, MFP upgradeability, and higher-yield supplies that larger workgroups require. All models are network-ready, making the user experience simple and hassle-free during installation.

    “Color enhances knowledge workers’ power to communicate efficiently and effectively,” said Paul Rooke, Lexmark executive vice president and president of its Printing Solutions and Services Division. “With the Lexmark C752L, customers now have an even more affordable solution for high-speed color. Combined with Lexmark’s unique software tools, customers can control and reduce color operating costs as well.”

    High Performance and Affordability: With a street price of US$1,599 and money-saving features such as “proof then print,” monochrome print lock and Lexmark ColorSaver(TM) (which reduces color toner in images and graphics while preserving crisp text) – the entry model Lexmark C752Ln will be as popular with the CFO as the CIO. The combination of high performance and affordability also makes the Lexmark C752Ln a viable replacement for monochrome laser printers.

    Additional network-ready models are also available. The C752Ldn includes an automatic duplexer and is priced at US$1,999. The C752Ldtn includes an automatic duplexer and an additional 500-sheet drawer for US$2,199.

    Based on Lexmark’s award-winning technology, all models can print up to 20 pages per minute (ppm) in monochrome and color. The products are ideal for printing color charts fast, and for printing high-quality, high-resolution brochures and collateral materials more cost effectively in-house than at outside print shops.

    Quality, Reliability and Easy to Use: To produce high-quality, sharp images, the Lexmark C752L line features true 1200×1200 dots per inch resolution. With the Color Balance feature, users can easily customize their color palettes. The Lexmark C752L’s reliability is distinguishing. All models have a higher rated duty cycle than that of the small workgroup monochrome laser printers they are suited to replace. Users will also appreciate the simple operating instructions, intuitive keypad, and front- loading toner cartridges for “clean hands” operation.

    All models are available immediately.

    New Lexmark X422
    Lexmark International, Inc. yesterday unveiled the Lexmark X422, setting a new standard for workgroup multifunction products (MFPs).

    The Lexmark X422 combines high performance and affordability making it ideal for workgroups, branch offices and small- and medium-size businesses (SMBs). The Lexmark X422 combines the functions these users need most — printing, copying, faxing and color scanning — into an affordable, space- saving, easy-to- use product. For the price of a single-function network printer, the Lexmark X422 is a fully integrated desktop MFP. Unlike more expensive walk-up digital copiers, the Lexmark X422 can be affordably located closer to users to enhance their productivity.

    The company also announced the Lexmark Workgroup OCR Solution, which enables users to easily transform paper information into versatile, electronic documents that can be efficiently shared and used. When used with the Lexmark X422, this provides an easy-to-use workflow solution for workgroups and branch offices of large businesses and for SMBs. The Lexmark Workgroup OCR Solution, available separately, is also compatible with other Lexmark multifunction products.

    “The Lexmark X422 and Workgroup OCR Solution are designed to take advantage of the growth occurring in the MFP market and the growing need for workflow improvement,” said Paul Rooke, Lexmark executive vice president and president of its Printing Solutions and Services Division. “They make it easier and more affordable for our customers to bring the full power of MFP functionality and workflow solutions to branch offices and closer to workgroups. And where the focus is on reducing cost by consolidating printers, copiers and fax machines, the X422 is the affordable answer.”

    Breakthrough Price Performance: At the price of a single-function network printer, the Lexmark X422 establishes a new standard in price performance for MFPs. The Lexmark X422 is ready to connect to the network and features an easy-to-use operator panel that can unleash the power of the Lexmark Document Solution Suite (sold separately) to streamline the flow of business information. To save time and reduce costs, the Lexmark X422 prints and copies at up to 22 pages per minute, features a 50-sheet automatic document feeder, Super G3 fax and standard duplexing.

    Also available are a high-yield toner cartridge and optional additional paper drawer, both of which can further cut operating costs and enhance productivity. The Lexmark X422 is priced at US$1,479.

    Enhanced Productivity: Using the Lexmark Workgroup OCR Solution, converting paper documents to a digital format is just clicks away. Users simply insert the hard copy into the Lexmark X422, type in an e-mail address and a searchable PDF or Microsoft Word document is delivered electronically.

    “The X422 is a product that will enhance productivity by streamlining workflow, minimize support costs by consolidating devices, and maximize ease of use with a powerful yet simple interface,” Rooke said. “The real difference is that it affordably meets the needs of our customers without sacrificing functionality. And with the Lexmark Workgroup OCR Solution, we’re adding another new and powerful workflow tool into the Lexmark solutions portfolio.”

    The Lexmark X422 is available immediately and the Lexmark Workgroup OCR Solution will be available in March 2004. .

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