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Taiwan market: Lexmark aims at 22-25% occupation of 2006 MFP sales volume
The US-based Lexmark International has set a challenging target of a 22-25% market share, in terms of sales volume, for multi-function peripherals (MFPs) in Taiwan this year, according to Lexmark’s Taiwan branch.In contrast to no growth or even a slight drop in sales of single-function printers in the Taiwan market, local demand for MFPs is still on the rise, with sales volume estimated to increase from 420,000 units in 2005 to more than 500,000 this year, the Taiwan branch pointed out. Among MFPs, four-in-one (three general MFP functions plus fax functionality) models are enjoying especially fast growth, in terms of sales volume, the branch indicated.Lexmark unveiled its four latest printer models for the local market on June 14 and will launch eight models in total, including seven MFP models, this year.
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