*NEWS*ONE REFILLED CARTRIDGE AT A TIME

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Date: Tuesday April 4, 2006 01:28:00 pm
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    Help Save the Environment One Refilled Ink Cartridge at a Time
    Cartridge World Helps Consumers and Businesses Protect the Environment
    EMERYVILLE,
    Calif., April 06 — Did you know that a printer cartridge thrown into a
    landfill can take up to 450 years to decompose? Earth Day is
    approaching and consumers are reaching towards more environmentally-
    friendly purchases. Cartridge World, the world’s fastest growing
    ink-refiller retailer, helps consumers and businesses make eco-friendly
    choices year round that are not only better for the environment, but
    also saves them up to 50 percent.
    With more than 375 locations
    across the United States, Cartridge World allows customers to drop off
    their cartridge and have it refilled while they wait. Small to
    medium-sized businesses can also help protect the environment and save
    money by participating in the Business Direct program, which allows
    businesses to set up accounts with Cartridge World. The local franchise
    location then picks up the empty laser cartridges; they refill the
    cartridges and deliver them back to the business (with no pick
    up/delivery charge to qualified businesses).
    Many businesses have
    recycling programs for cans, bottles and papers, but few realize the
    additional impact they can make by reusing and refilling printer ink
    cartridges. This is because not only do they have more printers than
    consumer households, but they also print in greater volume.
    “Reusing
    ink and laser cartridges is simple, easy to use, safe, and better for
    the environment,” said Burt Yarkin, CEO of Cartridge World North
    America. “More than 300 million cartridges end up in landfills every
    year-that’s almost eight cartridges thrown away in the United States
    every second. Unfortunately the problem isn’t getting better, either.
    The number of cartridges in landfills increases by 12 percent each
    year.”
    Lyra Research has researched some interesting facts about ink and toner cartridges:
         — 48 percent of people throw their ink cartridges into the trash.
         — In 2001, remanufacturers saved 166.2 million ink and toner cartridges
            from landfills.  However, there were 695 million other cartridges that
            did end up in landfills.
         — The average toner cartridge weighs 3-1/2 to 4 pounds, which means that
            the total weight of cartridges thrown away each year is equivalent to
            67,612 Ford Explorers or 112,463 Volkswagen Beetles.
         — The plastic in each toner cartridges takes three and a half quarts of
            oil to produce, and each new inkjet cartridge requires two and a half
            ounces of oil.
         — Half a gallon of oil is conserved for each laser cartridge that is
            returned for remanufacturing, industry sources say.  Therefore, in
            only 12 months, cartridge refilling could save more than 4.3 million
            liters of oil.
    Everyone
    remembers being taught to ‘reduce, reuse, and recycle,’ but they don’t
    always realize that this is a hierarchy of words. The Environmental
    Protection Agency states that remanufactured and reused products are
    far more beneficial to recycled products with specific mention of toner
    cartridges.
    Different from the efforts of big manufacturers,
    Cartridge World addresses environmental issues by showcasing its
    ability to refill inkjet cartridges an average of three to eight times
    and remanufacture laser cartridges infinitely, all without sacrificing
    quality. In fact, Lyra Research also found that 77 percent of users
    ranked remanufactured cartridges as better than or equivalent to ones
    by name-brand ink.
    Cartridge World estimates that it will keep nine
    million cartridges out of landfills this year. To help raise this
    number, call (888) 99-REFILL or visit http://www.cartridgeworldusa.com
    today.
    About Cartridge World
    Cartridge World, founded in
    Australia in 1997, is the world’s fastest growing ink refilling
    retailer in the $60 billion printer cartridge industry. The company
    refills empty ink cartridges for inkjet printers, laser printers, fax
    machines and photocopiers with top quality, brand-specific ink and
    toners; at the same time offers consumers and businesses up to a 50
    percent savings, a money back service guarantee and helps the
    environment by keeping used cartridges out of landfills. Voted #1 in
    the category of toner replacement services by Entrepreneur Magazine
    Franchise 500, Cartridge World has more than 1,100 franchised retail
    locations in 27 countries. Emeryville, CA-based Cartridge World North
    America was founded in 2003. There are currently more than 375
    locations open in the United States with 500 locations expected by
    summer of 2006. For more information, call (888) 99-REFILL or visit
    http://www.cartridgeworldusa.com

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