*NEWS*W.EUROPE DRIVEN BY COLOR INK

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Date: Wednesday February 15, 2006 10:22:00 am
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    Western European Office Equipment Usage Driven by Colour Printing and Copying
    February  2006Western European office equipment usage is being primarily driven by the increased demand for colour in the office, according to InfoTrends. The analysts’ latest research finds the prevalence of colour laser printers increased significantly between 2004 and 2005. The survey was deployed across France, Germany, Italy, and the UK.
    In 2005, 44.1 percent of respondents reported owning these devices — a notable rise from the 2004 survey, when roughly 36 percent of respondents reported owning colour laser printers.
    “Businesses are beginning to favour colour laser printers over inkjet technology due to their higher speed, better reliability, and high-capacity toner cartridges,” commented Catherine Charlery, a Group Director at InfoTrends. “Over half of the respondents who reported owning a colour laser printer were from smaller, more cost-conscious companies with 10-99 employees.”
    The migration towards colour printing is further evidenced by the increased number of respondents who indicated owning a colour copier. The most significant change was seen among 24+ cpm colour copiers, with 9% of respondents owning one in 2004 and 14% of respondents who reported owning one in 2005.
    Other highlights from the survey include:
    * The majority of respondents were using toner and inkjet cartridges that were the same brand as their printers.
    * Respondents with production black & white printers were most likely to report using the same brand of paper as their device. Other segments where users reported a higher use of same-branded paper included black & white copiers, colour copiers, and colour laser printers.
    * Printing and copying are the most commonly used functions on multifunction devices. When producing documents, respondents reported spending an average of 44.8% of their time on printing and 25.3% of their time on copying. Both of these percentages were higher in this year’s study than they had been in 2004.
    * Between 2004 and 2005, the average number of production printers per respondent has risen from 4 to almost 11. 

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