Tech Data & Lexmark Launch
Sily Food Campaign "Double-Creams"
Tech Data has launched a new campaign with Lexmark hardware. Under the motto "Guaranteed to eat twice", the campaign takes a new approach to the goals: Partners decide for themselves what their quarterly target is.
(Google Translated)
The campaign, which will run until May 31, will address distributors from the SMB segment, whose end customers include price-sensitive businesses and e-commerce customers. The campaign is also of interest to retailers who have not yet purchased any Lexmark products.
Depending on the number of products purchased from Tech Data, participating distributors will receive BestChoice coupons per purchased printer as well as individual events for customers or employees. All sales are considered Lexmark GO Line hardware products, the latest generation of color and black-and-white laser printers and MFPs.