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Ricoh South Africa is reshaping its print business strategy by adopting a partner-led distribution model, focusing exclusively on its channel partners to drive growth in the evolving print market. By restructuring its operations around a partner-channel-only approach, Ricoh aims to strengthen its relationships with resellers, dealers, and independent partners, allowing them to take the lead in providing tailored solutions to customers. This shift reflects the ongoing transformation in the print industry, where demand for traditional print products is declining, while the need for integrated, value-added services such as digital workflows and managed print solutions is on the rise. The move is part of Ricoh’s broader strategy to enhance its competitiveness and adapt to changing market dynamics in South Africa.
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