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http://www.pr-inside.com/euroffice-successfully-launches-in-r1171025.htm
Euroffice Successfully Launches in Italy
Euroffice
– the UK’s leading online office supplier for small businesses – is
pleased to announce the formal launch of its Italian operation,
Euroffice Italia SRL, and the successful first day of trading on its
Italian office supplies site, http://www.euroffice.it.Located on the outskirts
of Milan, Euroffice’s Italian business closely mirrors its UK
operations with the company exclusively focused on generating online
sales. As in the UK, the business holds no inventory, it using
in-country wholesalers to fill orders and deliver the products to
customers in line with Euroffice’s specified service level
agreements.Initially, Euroffice.it is offering 12,000 products
representingsome 80% of Euroffice.co.uk’s category offering.Euroffice’s
wholly owned Italian operation is run by experienced online business
professional Diego Vicamini who previously was country manager for
online recruiter StepStone in Italy. Prior to that, he was with Intel.Simon Drakeford, group CEO of Euroffice, said:
“We
are delighted to have been able to complete this launch successfully
and on budget – a feat that has been made possible thanks to the
significant investment we made into our underlying platform and people
in 2008.”
Country manager, Diego Vicamini, continued:
“Italy’s
industry structure makes it an important and logical next market for
Euroffice to enter – 97 percent of the country’s employees presently
work in companies with fewer than 16 people. Likewise, internet usage
is high. We’re confident that these factors, combined with the strength
of our product offering, will allow us to successfully build the
Euroffice brand in Italy.”In the UK, Euroffice’s sales currently stand
at £20 million per annum. The first order to be processed on the
Italian site was for five printer cartridges and two boxes of copier
paper.About Euroffice’s UK operation – http://www.euroffice.co.uk
With
a staff of 29, Euroffice.co.uk now offers over 35,000 products and
services to a customer base of over 300,000 small businesses through
its web-based service. Products supplied range from office supplies,
computer supplies, printers & faxes, to office furniture and
kitchen/cleaning supplies.Euroffice.co.uk has won multiple awards –
most recently OPI’s 2008 Emerging Reseller of the Year – and has been
listed in the Sunday Times Fast Tech Track 100 three times in the past
four years.
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