EUROPE's JET-TEC REVEALS BRAND NEW IMAGE

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Date: Wednesday March 16, 2011 08:37:22 am
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    EUROPE’s JET-TEC REVEALS BRAND NEW IMAGE
    Jet Tec has revealed its new brand image, which has been introduced to reflect the company’s expertise in colour. Jet Tec, Europe’s largest manufacturer of compatible inkjet cartridges and laser toners, launched its new look earlier this year.This new look can be seen on all Jet Tec point of sale; including posters, leaflets and trade brochures, which will be available for all new and existing customers. The new posters come in a variety of styles and are perfect for using in shops and windows to attract customers.

    Spreading the word
    The new end user leaflet is simple to understand and includes tips for printing with Jet Tec inks. The new trade brochure for Jet Tec customers is more technical with information about the company and the brand, including their environmental policies and awards. All point of sale incorporates the new look and the designs are colourful and attractive.The fresh new image is eye-catching and bright. Jet Tec are specialists in colour, developing and manufacturing all their own ink and evaluating and incorporating only the best toner in their products.

    Reflecting the brand
    Jet Tec inks are manufactured to ensure that all air is removed before the cartridges are filled. This is a unique process which is not undertaken by other inkjet manufacturers and results in sharp, unbeatable print quality. The idea behind the new image is to reflect this by showing Jet Tec as a colourful and vivid brand.Phil Sneath, commercial manager at Jet Tec, said: "It was important to develop a new image for the New Year. Our focus for 2011 is colour. We will be concentrating on our extensive range of remanufactured colour toners so we wanted a new image to reflect this.

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