*NEWS*HP AND THE TRUTH ABOUT RECYCLING…

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Date: Tuesday February 5, 2008 10:48:00 am
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    But How Much Ink Is Used in Green Announcements?
    Companies trying to be green are coming up with enough colorful comparisons to cover the Amazon River basin–twice.
    In
    November, Xerox announced that since 1991 it had reused or recycled a
    total of 2 billion pounds of spent toner cartridges, outmoded printers
    and such — enough waste, it said, to fill more than 160,000 garbage
    trucks, stretching more than 1,000 miles, from Seattle to the Mexican
    border.The Environmental Protection Agency says that, in 2006, the
    electronics manufacturers and retailers that have joined its “Plug into
    eCycling” program had, by collecting and recycling ink cartridges and
    machines, saved enough electricity to power more than 7,000 homes.And
    today Hewlett-Packard said that in 2007 alone it recycled 250 million
    pounds of hardware and printer cartridges — the equivalent of “more
    than double the weight of the Titanic.”It makes one almost nostalgic
    for the hackneyed “the length of ten football fields” comparison.

    But
    behind the descriptions is a real race among electronics companies to
    how how serious they are about going green. It has never been easy. The
    design tricks printer companies have used to make it harder for
    outsiders to refill their cartridges has also made it hard for the
    companies themselves to refill them. And despite myths about the pace
    of technological obsolescence, H.P. has found that people hold onto
    printers, on average, for 7 years, and computers for 12. Even charities
    don’t want them by then, and few of their parts are usable.“I keep
    hearing people say that half of the equipment we take back is reusable,
    but it’s just not,’’ said Renee St. Denis, who heads H.P.’s Product
    Takeback project in the United States.

    H.P. did refurbish about
    65 million pounds of equipment last year, some of it resold, much
    donated. H.P. said that it has recycled more than one billion pounds of
    materials since 1987, and expects to hit the 2 billion mark by
    2010.Most of the old equipment gets shredded and sorted into steel,
    plastic, and other materials that can then be used for anything. The
    cartridges, though, Hewlett-Packard keeps for itself — it has started
    making them from PET, the same plastics used to make water bottles, and
    the same plastics that Patagonia uses to make fleece clothing.One could
    argue that, with so many uses for PET, H.P. would have been doing more
    for the environment if it had continued to refill old cartridges, or
    figured out a way to successfully recycle other plastics. But the
    company is diverting at least a few football fields worth of waste from
    landfills — and from re-manufacturers.

    HP Recycles Nearly 250 Million Pounds of Products in 2007 – 50 Percent Increase Over 2006
    PALO
    ALTO, Calif.–HP today announced it recycled nearly 250 million pounds
    of hardware and print cartridges globally in its fiscal year 2007 – an
    increase of approximately 50 percent over the previous year and the
    equivalent of more than double the weight of the Titanic.
    HP also
    reused 65 million pounds of hardware to be refurbished for resale or
    donation, increasing its annual reuse rate by 30 percent.
    In 2007,
    HP surpassed its goal to recycle 1 billion pounds of technology
    equipment and is well on its way to reaching its new goal to recover 2
    billion pounds of products by the end of 2010.“HP set the most
    aggressive recovery goal in the IT industry and we’re on track to meet
    it,” said Pat Tiernan, vice president, Corporate, Social and
    Environmental Responsibility, HP. “This progress demonstrates our
    success in offering convenient and comprehensive recovery services
    around the world and is another milestone in HP’s longstanding
    environmental commitment.”

    Highlights from HP’s recycling programs in 2007 include:

       
    * In Europe, the Middle East and Africa, HP nearly doubled the amount
    it recycled over last year to 170 million pounds (77,111 metric tonnes)
    of equipment.
        * In the Americas region, HP recycled an estimated 65 million pounds (29,484 metric tonnes) of equipment.
        * In the Asia Pacific region, HP recycled 13 million pounds (5,897 metric tonnes) of equipment.

    Designing with the environment in mind
    Last
    week, HP announced it has developed an engineering breakthrough that
    enables the use of post-consumer recycled plastics in the production of
    new Original HP inkjet print cartridges. The company’s innovative
    recycling process facilitates the combination of multiple sources and
    grades of recycled plastics – from everyday water bottles to highly
    technical HP inkjet cartridges returned through HP’s Planet Partners
    program.In addition to closing the design loop, using recycled content
    saves energy and keeps plastic out of landfills – since first piloting
    the process, HP has used enough recycled plastic to fill more than 200
    tractor trailers.(1)Using recycled content is the latest advancement
    from HP’s Design for Environment program, which reduces the company’s
    environmental impact through material usage, ease of recycling and
    packaging efficiency.

    Recycling at HP
    Started in 1987, HP’s
    recycling program now operates in more than 50 countries, regions and
    territories. The program seeks to reduce the environmental impact of IT
    products, minimize waste going to landfills and help customers
    conveniently and responsibly manage products at their end of life.
    Plastics
    and metals recovered from products recycled by HP have been used to
    make a range of new products, including auto body parts, clothes
    hangers, plastic toys, fence posts, serving trays and roof tiles. In
    addition to recycling, HP offers a variety of product end-of-life
    management services including donation, trade-in, asset recovery and
    leasing.

    HP and the environment
    For decades HP has worked to
    manage its environmental impact by adopting environmentally responsible
    practices in product development, operations and supply chain. The
    company strives to be a global leader in reducing its carbon footprint,
    limiting waste and recycling responsibly. More information about the
    company’s environmental programs is available at http://www.hp.com/environment.

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