RICOH CELEBRATES 70 YEARS IN BUSINESS

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Date: Tuesday February 28, 2006 11:35:00 am
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    Ricoh Celebrates 70 years in Business
    February  2006
    RicohRicoh
    Celebrates 70 years in Business : Ricoh Co., Ltd. was founded on 6th
    February 1936 by Kiyoshi Ichimura, who was the son of a poor farmer. He
    was born with no privileges or advantages. Quite the contrary, all that
    he achieved was born of his own intelligence, determination and vision.
    Over the last 70 years, Ricoh has been helping businesses do business
    better. Established on 6th February 1936, and beginning with diazo
    photosensitive paper we have been building and servicing machines to
    help organisations function smoothly and efficiently ever since.
    Included within Ricoh’s product range are photocopiers, printers, fax
    machines, optical disk drives and media, digital cameras and electronic
    devices.
    Ricoh Celebrates 70 years in BusinessRicoh 70 years in Business
    For
    much of Ricoh’s history we have been ranked Number One by the world’s
    most demanding customers – the Japanese. Every year since 1994, we’ve
    achieved consecutive record highs in net profits, repaying the support
    of our loyal global investors. Over the same period, our adoption of
    resources conservation and environmental protection as a central tenet
    of the Ricoh corporate mission has reaped us benefits in greater
    efficiencies while winning plaudits for global citizenship.

    Ricoh – World Environment Centre Gold Medal
    In
    2002 Ricoh became the first Asian winner of a World Environment Centre
    Gold Medal for achievement in sustainable development. But our proudest
    success is at ground level, the service built into every machine that
    Ricoh sells anywhere in the world. We call it ‘oyakudachi’ or “walking
    in the customer’s shoes”. It means anticipating needs, responding fast,
    and building trust. “Customer satisfaction is more important than
    money. We’ve learned that by getting customer satisfaction right –
    through high reliability and excellent service – inevitably sales and
    profits grow” Ricoh Group President and CEO Masamitsu Sakurai.

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