RICOH CORP MOVES COLOR FOWARD

[Anonymous]

Ricoh Corporation Moves Color Forward

Eight New Products Offer
Advanced Color Solutions for New and Established Users

CHICAGO, JUNE 05– Ricoh Corporation, the leading
provider of digital office equipment, introduced at a press conference today
eight color devices with features that cater to both new and established users
looking for the advantages of color at an affordable price. The new devices
introduced at Ricoh’s Technology Portal in Chicago included the Aficio 3224C,
Aficio 3228C, Aficio 3235C, Aficio 3245C, Aficio 3260C, Aficio Color 5560,
Aficio CL7200, and the Aficio CL7300.

After the digital conversion, the next revolution in the office
equipment industry has beeN the introduction of color. Color started to become
an integral part of business but there were few products that combined the
proven technology of black and white devices with the convenience of color.
Ricoh responded with its “Black to Color” (B2C) product line giving customers a
productive and affordable entry into color. As more devices became available,
early adopters began the transition from black and white to color. Now, the
early adopters have realized the advantages of color devices and are demanding
the next generation. Simultaneously, new users continue to enter the market as
they begin to overcome the fear of price and complexity.

“Ricoh has been a leader in combining the proven technology of black
and white with the convenience of color in affordable and easy-to-use devices,”
said Hede Nonaka, vice president of marketing, Ricoh Corporation. “We expect the
adoption of color and the deployment of next generation devices to continue as
businesses realize its affordability and competitive advantage.”

Ricoh has been at the forefront of this revolution engineering
multiple workgroup color devices that encourage new users to embrace color and
cater to sophisticated users looking beyond price for enhanced features and more
productivity. With the introduction of eight new color devices, Ricoh is moving
the color revolution forward.

The Aficio products that were introduced today include:

Aficio 3224C

Ideal for the entry-level user, the Aficio 3224C provides
convenience color that can be easily controlled. Users can seamlessly integrate
color pages into a presentation or scan and route color documents to email
accounts or folders, eliminating the high cost and inconvenience of off-site
scanning and printing. The Aficio 3224C also helps businesses speed
communication, enhance productivity, and reduce costs with built-in functions
such as Scan- to-Email/Folder/FTP, among others.

Administrators benefit from the Aficio 3224C’s comprehensive set of
software utilities designed to simplify the tasks of monitoring system
performance and managing network settings. These utilities include Web Image
Monitor, SmartDeviceMonitor/Web SmartDeviceMonitor, and DeskTopBinder V2 Lite.

Aficio 3228C/3235C/3245C Series

The Aficio 3228C/3235C/3245C Series represents the third generation
of Ricoh’s color systems, making these devices ideal for the seasoned users
looking for enhanced image quality and security functions.

In an effort to produce better image quality, Ricoh engineers have
developed a new toner called Polyester Polymerization (PxP) Color Toner. Used in
the Aficio 3228C/3235C/3245C Series, the new toner is smaller, finer, and more
uniform in shape, reducing the amount of dust around the image making it sharper
and crisper.

In addition to User Codes which have been long been provided on
Ricoh devices, the Aficio 3228C/3235C/3245C Series has been engineered to
support Windows Authentication. With Windows Authentication users must input
both a valid user name and password in order to access the printing, faxing and
scanning functionality on the system. The series also offers LDAP Authentication
to protect data stored on registered LDAP servers. This series of devices also
support a variety of encryption algorithms to protect sensitive data from
unauthorized access and tampering when files are sent across the network or
Internet.

Other new features to the Aficio 3228C/3235C/3245C Series include
faster warm-up time, color restriction, faster scanning speeds, less downtime,
and improved LDAP Support.

Aficio 3260C

The Aficio 3260C extends Ricoh’s B2C portfolio into Segment 4 with
output speeds of 45 ppm in color and 60 ppm in black and white. It brings the
same level of functionality and user convenience as Ricoh’s black and white
MFPs, but also includes color capability. The Aficio 3260C comes standard with
copying, scanning, and printing capabilities, and can be optionally configured
with document finishers and additional paper capacity.

Aficio Color 5560

The Aficio Color 5560 is the newest addition to the Ricoh color
family that brings 55 ppm color and 60 ppm black and white output speeds. The
Aficio Color 5560 can be configured with either the EFI Fiery E-7000 or E-8000
print controller, and is targeted at color users that demand greater color
control and color management capabilities. Like the Aficio 3260C, the Aficio
Color 5560 comes standard with a 100-sheet ARDF, trayless duplexing unit, and
3,400 sheets of paper capacity. Multiple document finishing options are
available, as well as other paper handling options that increase the flexibility
and functionality of the system.

Aficio CL7200/Aficio CL7300

The Aficio CL7200 and the Aficio CL7300 represent the fourth
generation of Ricoh’s color systems. These devices are well-suited for
experienced users looking for advanced production quality as well as security
features. The Aficio CL7200 and the Aficio CL7300 utilize Ricoh’s new Polyester
Polymerization Color Toner in order to produce sharper and crisper images.

The Aficio CL7200 and Aficio CL7300 are extremely versatile and
allow the end user maximum control. The systems support many print languages,
including Adobe PS3, PCL 5c, PCL6, and RPCS, which provides driver flexibility
and caters to users’ specific needs. In regards to connectivity, the CL7200 and
CL7300 go beyond the standard Ethernet and USB and offers options including
wireless and Gigabit Ethernet. With a paper capacity of up to 3,100 sheets and
two separate finishing options including a booklet finisher, hole punch and
stapling, the Aficio CL7200 and Aficio CL7300 are fully equipped to handle
high-volume, high-quality production needs. Additionally, the Aficio CL7200 and
the Aficio CL7300 are expandable with the addition of the IS300 Image Scanner
that provides scan-to-email; scan-to-folder, scan-to-FTP, TWAIN scanning, and
scan-to-print capabilities.

About Ricoh Corporation

Ricoh Corporation, headquartered in West Caldwell, N.J., is a
subsidiary of Ricoh Company Ltd., the 69-year-old leading supplier of office
automation equipment and electronics, with fiscal year 2004 sales in excess of
$17 billion, a 1.9% percent increase over the previous year.

Ricoh Corporation is a leading provider of document solutions.
Ricoh’s fully integrated hardware and software products help businesses share
information efficiently and effectively by enabling customers to control the
input, management and output of documents. Ricoh’s line of document management
devices include, color and black & white digital imaging systems, facsimile
products, printers, scanners, digital duplicators and wide format engineering
systems. Additionally, Ricoh offers a wide variety of document and printing
solutions directly and through strategic alliances enhancing office productivity
and document workflow. Ricoh’s document management software enhances workgroup
collaboration and offers secure storage, retrieval and sharing of critical
information.

Ricoh Corporation directly or through its subsidiaries markets and
distributes products in North, Central and South America. For fiscal year 2004,
Ricoh Corporation sales exceeded $2.9 billion, an increase of 6.9% over the
previous year.

[Author]

June 2, 2005 at 10:40 AM