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Ricoh Announces Relationship with NASBA to Extend Channel Outreach
WEST
CALDWELL, N.J., Aug. 07 — The Printing Solution Division of Ricoh
Americas Corporation, today announced its relationship with NASBA, the
Association of Channel Resellers that will enable Ricoh to expand its
presence and further its commitment to the channel community. NASBA
will help Ricoh connect to more than 15,000 of NASBA’s reseller members
and 45 vendor partners.NASBA has the single largest IT sales channel of
its kind and Ricoh will be able to utilize its relationship to recruit
more resellers, increase sales with existing resellers and create
broader exposure of Ricoh’s brand, channel reseller programs and
product offerings. Ricoh is committed to supporting NASBA’s reseller
members and providing them with innovative and award winning black
& white and color laser printers, low-end MFPs, document management
solutions and services.”NASBA’s goal is to help Ricoh reach out to our
reseller members and extend its market presence,” said Robert Danese,
Executive Director, NASBA. “We have a significant, qualified community
of resellers who will be closely matched with Ricoh’s needs, ensuring a
positive relationship for both parties.””Aligning ourselves with NASBA
is an important step to aide in the growth of Ricoh Americas
Corporation,” said Ann Moser, senior vice president of the Printing
Solutions Division of Ricoh Americas Corporation. “We are excited about
the opportunity to work with this organization to expand products and
services to the channel community.”About NASBA
NASBA – The
Association of Channel Resellers is the largest professional trade
association for channel resellers in North America. NASBA builds
strategic relationships between 15,000+ VAR, integrator and solution
provider members and leading technology companies. NASBA also promotes
partner growth in the information technology (IT) and consumer
electronics (CE) industries by providing targeted services such as
their Digital Home Initiatives, Technology Conferences Themed events,
industry intelligence, Web portals, and unique media and marketing
programs. Our alliances with top channel executives, vendors,
distributors, publishers, and event and research organizations
contribute to the success of our reseller members and partners. For
more information, please visit http://www.nasba.com/ and
http://www.nasbadigitalhome.com/.
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