WHAT IS …ANTI-COUNTERFEIT TRACEABLE CONSUMABLE SUPPLIES ?

[Anonymous]

http://www.kansascity.com/2010/10/11/2301254/oki-introduces-traceability-system.html
OKI DATA’s LAUNCHES WORLD’S 1ST,ANTI-COUNTERFEIT TRACEABLE CONSUMABLE SUPPLIES 
OKI
Introduces Traceability System as Measure against Counterfeiting of
Printer Consumables- World’s First System Combining a PCAS Code and
Lippmann Hologram Realizes Simple and High-Precision Assessment of
Authenticity –
OKI Data Corporation,
an OKI Group company specializing in the printer business, today
announced that it has introduced a “brand protection system,” realizing
high-precision assessment of authenticity via cutting-edge technology,
as a measure against counterfeit ink ribbons and toner cartridges. The
system will first be introduced in Asia starting in November 2010, and
will be subsequently introduced in other regions.

The system is
the world’s first to incorporate both assessment of authenticity as well
as traceability. It uses a Product Control Authentication System (PCAS)
from TÜV Rheinland Japan Ltd. and Lippmann hologram transfer printing
technology from Dai Nippon Printing Co., Ltd.

The consumable
packaging is sealed with a label on which a PCAS number—an encrypted
13-digit ID code intended to prevent counterfeiting—and a Lippmann
hologram are printed. The Lippmann hologram, which is difficult to
counterfeit, allows for simple assessment of authenticity with a single
glance. Moreover, users can see instantly whether the PCAS number is a
copy/forgery, or an official number unique to the product, simply by
entering it on OKI Data’s authenticity assessment service web page.

“OKI
will be providing a simple authentication system to all end users where
the label itself serves as both the seal and the counterfeit prevention
measure,” says Harushige Sugimoto, President of OKI Data. “In addition,
the code and location entered into the authenticity assessment service
enables traceability, not only for counterfeit goods but also for
authentic items, allowing users to gain a better understanding of their
consumables usage. OKI expects to see higher rates of recycling for used
cartridges due to the introduction of this system.”

1. Product Control Authentication System (PCAS)
An
online system offering a variety of functions including product
validation and traceability throughout the supply chain, with a randomly
generated 13-digit alphanumeric code at its core. This system enforces
secure control of products by issuing reports.

2. Lippmann
hologram: The surface of a film is coated with a special polymer layer,
in which changes in the refractive index produce interference patterns.
When light is projected onto these interference patterns, holographic
images are reproduced via the diffraction phenomenon. Lippmann holograms
offer a superior full-parallax three-dimensional effect in both
horizontal and vertical directions with a realistic sense of depth,
making it possible to create close renditions of real-life objects.
Lippmann holograms use special materials and manufacturing processes,
making them extremely difficult to counterfeit. Lippmann holograms have
developed a global reputation for security performance due in part to
their ability to accurately render specific design attributes, as they
enable designs incorporating a realistic sense of depth and
full-parallax effect.

[Author]

October 19, 2010 at 8:42 AM