KONICA/MINOLTA LEADS IN U.S.COLOR SALES

[Anonymous]

Konica Minolta Business Solutions Leads Two Segements Of U.S. Color Copier Sales

RAMSEY, N.J.,Janaury, 2005   Konica Minolta Business Solutions U.S.A., Inc. (Konica Minolta) today 
announced that it has secured the top market share position in the 21-30 ppm and 41-69 ppm color copier/mfp 
segments through the first three quarters of 2004.  The ranking is based on market research compiled by 
Gartner, Inc., one of the world’s leading IT market research firms (Gartner Dataquest: “Printer Quarterly Statistics 
United States Database” by Camille Iorns. November 15, 2004).

For combined color copier/mfp segments up to 69 ppm, Konica Minolta has achieved the number two ranking 
among all vendors.  Konica Minolta attained 19 percent of the market share in the third quarter, up 6 percent 
from the previous quarter.

Fueled by continued customer adoption of its 8050 and CF5001, the company’s 50-ppm production-level 
digital imaging systems, Konica Minolta achieved 85 percent market share for the first three quarters of 2004 
in the 41-69 ppm color copier/mfp segment (Segment 5).  These high-volume devices bridge the gap between 
the production color print and departmental color markets, and have set a new benchmark in terms of speed, 
performance and price since their launch.

In the 21-30 ppm segment (Segment 3), Konica Minolta achieved a market share of 28 percent for the first 
three quarters of 2004.  Konica Minolta attributes this leading position to the rapid success of the recently 
introduced bizhub C350, Konica Minolta’s highly versatile color digital imaging system.  The bizhub C350 gives 
businesses access to an advanced color imaging system at the price of a monochrome device, enabling 
cost-effective color on demand.

“Recognizing that color is the fastest growing segment in the office document industry, we set a goal in 2004 
to become a leader in this segment. These latest market share numbers prove that we are succeeding in that 
goal. We believe that our advertising and marketing programs have increased the awareness and demand for 
the bizhub brand and our color product line,” said William H. Brewster, Jr., vice president, marketing, Konica 
Minolta Business Solutions U.S.A., Inc.  “The technology behind our color product line offers higher color 
speeds, superb text and graphics quality, and competitive acquisition and operation costs.  This innovative 
technology, combined with our commitment to provide extensive color support and training for customers 
and dealers, will continue to drive market share growth in the coming year.”

[Author]

January 19, 2005 at 10:59 AM