Date: Wednesday February 20, 2008 02:25:00 pm
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Pelikan targets Asian growth
February 2008 – Puchong, Malaysia Pelikan International is aiming to grow the percentage of revenue generated from its Asian markets tenfold over the next three years.Currently, the Asian region accounts for only one percent of the company’s sales, and the target is to drive this up to ten percent by the end of 2010, not only in existing markets such as Singapore, Indonesia and Thailand, but also with the development of new markets such as India.More than 90 percent of Pelikan’s revenue comes from its European and Latin American markets.
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